The Story Behind Nabi Beauty – Born from Love, Loss & Passion

Article published at: Aug 25, 2025 Article author: Verena-Marie Nickel
The Story Behind Nabi Beauty – Born from Love, Loss & Passion
All About Skin. Article comments count: 0

Sometimes, the most beautiful things are born from the deepest emotions — love, grief, and a longing for meaning. That’s exactly how Nabi Beauty came to life. Not just as a brand, but as a piece of my heart, my story, and a reflection of everything I’m passionate about. It's also a tribute to someone who means the world to me: my mother.

My Love for Makeup & Skincare

Since I was a teenager, I’ve been fascinated by the world of makeup and skincare. It was never just about appearance — it was self-care, creativity, expression, and sometimes, even healing. Whether it was a touch of highlighter to bring out a glow or a calming evening skincare routine, I discovered how empowering beauty can be.

The more I learned about ingredients, skin types, and the science behind it all, the more I realized:
This is not just a hobby — it’s my passion.

My Mom – The Butterfly in My Heart

The word “Nabi” means butterfly — and to me, it symbolizes my mother. After she passed away, I didn’t feel like she was gone. I felt like she had transformed, like a butterfly, flying freely — beautiful, light, and eternal.

She was always my biggest supporter, the one who believed in me even when I couldn’t. Losing her was the hardest thing I’ve ever experienced, but it also opened my eyes to what truly matters in life.
Nabi Beauty is my way of carrying her love forward — her strength, her grace, and everything she taught me lives on through this dream.

 My Dream: Building Something Meaningful

I don’t have big investors behind me. But what I do have is a vision. I want to build a brand that’s more than just products. I want Nabi Beauty to be a space where people feel seen and celebrated. Where makeup and skincare are not about covering up — but about lifting up. Where authenticity matters more than perfection.

I believe beauty shines brightest when it comes from within — but sometimes, it just needs a little boost from the outside.

Thank You for Being Part of This Journey

If you’re reading this, then you’re already part of Nabi Beauty. Thank you for letting my story into your heart. I can’t wait to share what’s coming — step by step, with love, passion, and so much heart.

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